Lee Benson grew an aerospace business from three people and $360,000 in sales to over 500 employees and a nine figure exit. When he sold it, he got a 21.6x multiple of EBITDA in an industry where 8x was considered strong.
Jason Marc Campbell sits down with Lee Benson, CEO of Execute to Win and Wall Street Journal bestselling author of Your Most Important Number, to unpack the MIND methodology and why most companies are tracking the wrong things entirely. Lee shares how he gave every one of his 64 leaders their own most important number, why he never had a single employee lawsuit across 540 team members, and how the same principles he used to scale a company now apply to building a stronger family.
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👂Listen out for:
Why most teams track too many numbers or the wrong ones
Trust the struggle to build capability
Material, emotional and spiritual value creation
Integrity means doing what you said you would do
Why the biggest limiting factor is usually the leader
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